Firdiena, R. V. R., Komariah, K. . and Mulia Z, F. . (2025) “Analysis of Stray Kids Brand Ambassadors on Purchase Decisions with Brand Awareness as a Mediating Variable”, Dinasti International Journal of Economics, Finance & Accounting, 6(4), pp. 3449–3465. doi: 10.38035/dijefa.v6i4.5100.