PAGALA, Izharuddin; ASIR, Muhammad; MERE, Klemens; PUJI LESTARI, Utami; SIDDIQA, Heidi. Consumer Behavior in the Age of AI: The Role of Personalized Marketing and Data Analytics in Shaping Purchase Decisions. Dinasti International Journal of Education Management and Social Science, [S. l.], v. 5, n. 6, p. 1898–1907, 2024. DOI: 10.38035/dijemss.v5i6.2947. Disponível em: https://www.dinastipub.org/DIJEMSS/article/view/2947. Acesso em: 29 jul. 2026.